SkillsCampaign OperationsCampaign Launcher

Campaign Operations

Campaign Launcher: AI-Powered Campaign Creation and Launch

Go from company list to live Instantly campaign in one conversation. Find leads, write emails, configure settings, and launch — all inside Claude. Free skill.

End-to-end campaign creationInstantly integrationLeads + emails + launchOne-conversation workflow
[launch-campaign]

The Problem

Why teams struggle without this

Launching an outbound campaign involves at least 5 separate steps across multiple tools: build a lead list, find contact data, write the email sequence, configure campaign settings, and upload everything into your sending tool. Each step has friction — exports, imports, formatting, field mapping.

Most teams spend a full day going from "we have a campaign idea" to "the first email is sent." That's a day of tool-switching, data wrangling, and configuration that could be spent on strategy or creative work.

The dream is obvious: describe the campaign, and it builds itself. Target these companies, find these people, write these emails, send from these accounts, launch on Monday. One conversation, one output, live campaign.

What It Does

What Campaign Launcher generates

Campaign Launcher orchestrates the full campaign creation workflow inside Claude. It chains together lead finding, email writing, and Instantly campaign setup into a single conversation. You describe what you want, and it builds the campaign end-to-end.

Every output includes:

  • Lead discovery: finds contacts at your target companies using Instantly SuperSearch
  • Email sequence creation: writes or applies your sequence with personalization variables
  • Campaign configuration: sets daily limits, sending schedule, tracking, and stop conditions
  • Sender account assignment: connects your Instantly sender accounts to the campaign
  • Launch readiness check: verifies all prerequisites before activation

Example

See it in action

Input
[launch-campaign] Launch a campaign targeting VP Sales at Series B SaaS companies. Use my "Scaling Outbound" sequence. Find leads at: Ramp, Lattice, Notion, Figma, Webflow. Send from my 3 sender accounts. Start Monday.
Output

CAMPAIGN LAUNCH: SCALING OUTBOUND — SERIES B SAAS

Step 1: Leads Found ✓

Found 8 contacts across 5 companies:

  • Sarah Chen, VP Sales, Lattice
  • James Liu, VP Sales, Ramp
  • (6 more contacts)

All emails verified. Loaded into campaign.

Step 2: Sequence Applied ✓

  • Email 1: “scaling outbound” — pain-driven opening
  • Email 2: Same thread — proof point follow-up
  • Email 3: “different approach” — new thread, alternative CTA

Step 3: Campaign Configured ✓

  • Daily limit: 30 emails per account per day
  • Sending gap: 10 minutes between emails
  • Schedule: Mon-Fri, 9am-5pm ET
  • Stop on reply: Yes
  • Track opens: No (deliverability first)

Step 4: Sender Accounts Assigned ✓

  • john@company.com
  • john@company-outreach.com
  • j.smith@company.io

Step 5: Ready to Activate

Campaign “Scaling Outbound — Series B” is configured and ready. 8 leads loaded, 3 sender accounts assigned, sequence applied.

→ Say “activate” to start sending Monday

→ Say “review” to see the full campaign details first


Leads: 8 contacts at 5 companies

Sequence: 3 emails, 2 threads

Accounts: 3 sender accounts

Status: Ready to activate

Time to build: ~45 seconds

Get Started

Install in 2 minutes

1

Open Claude Projects

Go to claude.ai and open your Projects section. Create a new project or use an existing one.

2

Add the skill instructions

Paste the skill prompt into your Project instructions. This teaches Claude the skill.

3

Start using it

Type `[launch-campaign]` followed by your target companies, persona, sequence preference, and sender accounts. The skill orchestrates lead finding, email writing, configuration, and launch in one conversation.

Use Cases

How teams use this skill

Launch a new campaign in under 5 minutes

Go from idea to live campaign in a single conversation. No tool-switching, no CSV exports, no manual configuration.

Launch multiple campaigns from targeting ideas

Each targeting idea becomes a campaign. Run Campaign Launcher 5 times and you have 5 live campaigns in an hour.

Quickly test new segments with small campaigns

Launch a 20-lead test campaign to validate messaging before scaling. If the sequence works, expand the list. If not, iterate.

Onboard new clients with instant campaign delivery

For agency owners: take a new client from onboarding call to live campaign in the same day. The speed alone justifies your retainer.

Re-launch campaigns with updated sequences

When you optimize a sequence, re-launch the campaign with new copy and fresh leads in one conversation.

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