Content + Social Selling

Cold Content

What it does

Writes "content as outreach" pieces: micro-reports, industry insights, or POV pieces to send instead of cold emails.

Trigger command

[cold-content]Copy and paste into Claude

Use cases

  • Stand out by sending value instead of a pitch
  • Create micro-reports tailored to target accounts
  • Use content as a door-opener for enterprise prospects
  • Build credibility before asking for a meeting

How to install

1

Go to claude.ai

Open Claude and navigate to your Projects section.

2

Create a new Project

Click "New Project" and give it a name (e.g., "Sales Skills").

3

Paste the skill

Add the skill instructions to your Project. Then type [cold-content] to activate it.

Get all skills

ClaudeGTM includes every skill pre-built, plus video walkthroughs and templates.

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